{"id":7280,"date":"2025-07-26T16:48:00","date_gmt":"2025-07-26T16:48:00","guid":{"rendered":"https:\/\/warehousehotline.com\/staging\/3072\/?p=7280"},"modified":"2026-08-15T00:18:07","modified_gmt":"2026-08-15T00:18:07","slug":"bob-knakals-cold-calling-strategy-for-commercial-real-estate","status":"publish","type":"post","link":"https:\/\/warehousehotline.com\/staging\/3072\/commercial-real-estate-podcast\/bob-knakal-cold-calling-strategy-for-commercial-real-estate\/","title":{"rendered":"Bob Knakal\u2019s Cold Calling Strategy for Commercial Real Estate"},"content":{"rendered":"\n<figure class=\"wp-embed-aspect-16-9 wp-has-aspect-ratio wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Cold Calling in 2025: What Still Works (and What Doesn\u2019t)\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/4Xfa-3folfY?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Cold calling has been a major part of Bob Knakal\u2019s commercial real estate career. Here\u2019s how one of the industry\u2019s most successful brokers approaches the phone and what other brokers can apply to their own prospecting.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In this episode, Aviva Sonenreich and Bob Knakal break down <strong>the mindset and strategy behind successful cold calling in commercial real estate.<\/strong> Bob explains how he approaches property owners without being intimidated, why understanding your probability of success changes how you handle rejection, and what brokers should bring to a call if they actually want an owner to listen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">They also discuss how Bob learns from lost pitches, why specialization matters in brokerage, and the three traits he believes consistently separate top commercial real estate brokers from everyone else.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Key Topics Discussed<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"\">Bob Knakal\u2019s approach to cold calling commercial real estate owners<\/li>\n\n\n\n<li class=\"\">How understanding your probability of success changes the way you handle rejection<\/li>\n\n\n\n<li class=\"\">What to say when calling sophisticated or high-profile property owners<\/li>\n\n\n\n<li class=\"\">Bringing market information and real value to every prospecting conversation<\/li>\n\n\n\n<li class=\"\">Why getting rejected repeatedly is part of successful commercial real estate prospecting<\/li>\n\n\n\n<li class=\"\">How Bob uses lost pitches to improve his brokerage strategy<\/li>\n\n\n\n<li class=\"\">Why brokers should ask prospects why they did not win an assignment<\/li>\n\n\n\n<li class=\"\">The importance of choosing a narrow commercial real estate specialty<\/li>\n\n\n\n<li class=\"\">How expertise helps brokers become the go-to authority in their market<\/li>\n\n\n\n<li class=\"\">The three traits Bob sees consistently in top producers: expertise, passion, and discipline<\/li>\n\n\n\n<li class=\"\">Bob\u2019s advice for brokers starting a commercial real estate career today<\/li>\n<\/ul>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>About the Guest<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.linkedin.com\/in\/bobknakal\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-cyan-blue-color\">Bob Knakal<\/mark><\/strong><\/a> is the Chairman and CEO of BKREA and one of the most respected commercial real estate investment sales brokers in the industry. Over a career spanning more than four decades, he has brokered thousands of investment property transactions across New York City, co-founded Massey Knakal Realty Services, and helped build one of the nation\u2019s most successful investment sales firms. He advises property owners, investors, and developers while sharing educational commercial real estate insights with hundreds of thousands of professionals through his widely followed social media platforms.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>About the Host<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/warehousehotline.com\/commercial-real-estate-brokers-denver\/aviva-sonenreich\/\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-cyan-blue-color\">Aviva Sonenreich<\/mark><\/strong><\/a> is the Managing Broker and Owner of the Warehouse Hotline, a Denver commercial real estate brokerage specializing exclusively in industrial properties. She leads the firm&#8217;s brokerage operations, negotiates industrial sales and leasing transactions, advises clients on acquisition and disposition strategies, and oversees the company&#8217;s marketing and business development efforts. Through Commercial Real Estate Secrets, she interviews leading investors, brokers, developers, and industry experts to provide actionable insights on commercial real estate investing, brokerage, leasing, development, and market trends.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Grow Your Commercial Real Estate Career<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Follow <a href=\"https:\/\/open.spotify.com\/show\/67JON7LKBvOGlksDVwRN3T?si=403738e778784e43\" target=\"_blank\" rel=\"noopener\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-cyan-blue-color\">Commercial Real Estate Secrets on Spotify<\/mark><\/strong><\/a> for weekly conversations with top commercial real estate brokers, investors, developers, and industry leaders sharing the strategies, insights, and lessons that can help you grow your business and advance your career.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cold calling has been a major part of Bob Knakal\u2019s commercial real estate career. Here\u2019s how one of the industry\u2019s most successful brokers approaches the phone and what other brokers can apply to their own prospecting. In this episode, Aviva Sonenreich and Bob Knakal break down the mindset and strategy behind successful cold calling in [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":7281,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"nf_dc_page":"","nfd_image_url":"","nfd_onboarding_generated":"","footnotes":""},"categories":[879,19],"tags":[],"class_list":["post-7280","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brokerage-cre-career-growth","category-commercial-real-estate-podcast"],"acf":[],"jetpack_featured_media_url":"https:\/\/warehousehotline.com\/staging\/3072\/wp-content\/uploads\/2026\/08\/with-bob-knakal-2nd-chance_v5.png","permalink_manager":null,"_links":{"self":[{"href":"https:\/\/warehousehotline.com\/staging\/3072\/wp-json\/wp\/v2\/posts\/7280","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/warehousehotline.com\/staging\/3072\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/warehousehotline.com\/staging\/3072\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/warehousehotline.com\/staging\/3072\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/warehousehotline.com\/staging\/3072\/wp-json\/wp\/v2\/comments?post=7280"}],"version-history":[{"count":1,"href":"https:\/\/warehousehotline.com\/staging\/3072\/wp-json\/wp\/v2\/posts\/7280\/revisions"}],"predecessor-version":[{"id":7284,"href":"https:\/\/warehousehotline.com\/staging\/3072\/wp-json\/wp\/v2\/posts\/7280\/revisions\/7284"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/warehousehotline.com\/staging\/3072\/wp-json\/wp\/v2\/media\/7281"}],"wp:attachment":[{"href":"https:\/\/warehousehotline.com\/staging\/3072\/wp-json\/wp\/v2\/media?parent=7280"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/warehousehotline.com\/staging\/3072\/wp-json\/wp\/v2\/categories?post=7280"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/warehousehotline.com\/staging\/3072\/wp-json\/wp\/v2\/tags?post=7280"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}