The Site Selection Tool Helping Commercial Developers Find Tenants First

The Site Selection Tool Helping Commercial Developers Find Tenants First

In this episode of Commercial Real Estate Secrets, Aviva Sonenreich sat down with Rafael Weiss, the founder and CEO of Sytes—the reverse marketplace that’s closing CRE deals faster than anything we’ve seen before.

You’ve heard of CoStar. You’ve heard of Crexi. But Sytes is doing what neither of them will: putting tenants first.

Instead of landlords listing properties and hoping someone bites, Sytes lets tenants post exactly where they want to be—down to the corridor, intersection, and square footage—and invites landlords and brokers to chase them.

Key Topics Discussed:

  • How Sytes is creating a “reverse CoStar” marketplace for tenant demand
  • Why developers should identify tenants before putting land under contract
  • The future of retail site selection, QSR expansion, and small parcel development
  • How technology and online platforms are changing commercial real estate brokerage
  • Why visibility, data, and digital leverage are becoming competitive advantages in CRE

About the Guest

Rafael Weiss is the CEO and founder of Sytes, a commercial real estate technology platform that helps landlords, developers, brokers, and tenants connect based on real-time expansion demand. In addition to building Sytes, Rafael develops and manages commercial real estate through JW Advance, giving him firsthand insight into the challenges of site selection, tenant acquisition, and development. His work focuses on using technology to make commercial real estate transactions faster, more efficient, and more transparent.

About the Host

Aviva Sonenreich is the Managing Broker and Owner of the Warehouse Hotline, a Denver commercial real estate brokerage specializing exclusively in industrial properties. She leads the firm’s brokerage operations, negotiates industrial sales and leasing transactions, advises clients on acquisition and disposition strategies, and oversees the company’s marketing and business development efforts. Through Commercial Real Estate Secrets, she interviews leading investors, brokers, developers, and industry experts to provide actionable insights on commercial real estate investing, brokerage, leasing, development, and market trends.

Subscribe to Commercial Real Estate Secrets

Follow the show for weekly conversations with commercial real estate investors, brokers, developers, and entrepreneurs.

Subscribe for new podcast episodes and actionable strategies from investors, brokers, and operators across the CRE industry.